Approach
The Contentify Process
There is a reason why you are starting something. Our methodology of work allows us to accompany you from the start of your project to its completion phase, through a flexible process that guides every project and brings purpose to your brand.
We blend the logic of the left-brain with the intuition of the right to harmoniously strike the right balance, underpinned by the 3Cs:
Meaningful Creativity
Impassioned Commitment
Challenger mindset
How we work
1. DISCOVER
Explore your brand, industry and research your competitors - The discovery phase identifies opportunities and enables us to unlock insights to craft the most relevant roadmap / solution for each distinct initiative.
2. IDEATE
Analyse all information gathered and brainstorm with you - The ideation phase allows us to bring every discipline to the table aligned with your audiences' mindsets, business goals and commercial objectives.
3. DESIGN
Design the project roadmap - The design phase creates an action plan to develop the most applicable roadmap or unique solution that provides relevance, purpose and value for your brand.
4.CREATE
Implement cross-functional strategies - The create phase enables us to produce the relevant tactics that generate engagement to create authentic brand resonance, with consistent feedback.
5. EVOLVE
Launch strategies and tactics with a consulting approach to marketing them - The evolve phase allows for more continuity on promoting the tactics, evaluating the effectiveness and exploring best practices to adapt to changing requirements.
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Contentify is ready to help you produce relevant content for your audiences and convert your next customers.