Exploring potential (content) scenarios of a few brands and building modular content that appeals to audiences.
CNBC's panel discussion of the AfrAsia Bank Breakfast Talks themed 'Mauritius IFC: Championing International Investment to Accelerate Africa’s Growth', brought together fundamental insights about the Mauritius IFC being a safe, trusted and competitive financial centre, as well as the investment opportunities and the challenges ahead.
As content marketers, we can build modular content (e.g. infographics) and curate content from the same source of data (e.g. the panel discussion) into different types of format (content design) for audiences. In this case, we grabbed a notepad (and coffee), watched the morning live discussion and summed up the one-hour insight into infographics that highlighted the major areas of focus: